Step 1: Understand the user's goal and get acquainted
with the reasons for buying people
What is the purpose of the target market?
First, it's better to have a detailed explanation of the
target market. The target market is a small part of the market available
to people who have the potential to buy from them. Come with a simple
example of this. You're probably selling car tires. Well, you can at
least have access to the market of a city. So, this will be available to
you, but this market will only be part of the automotive community and will
require car tire, so your target market is in fact a collection of people who
have a car.
Target market targeting is not limited to these. You
should collect another collection of customer information so that you can make
better advertising based on that information.
Sex
One of this sex information. Admittedly, there are
major differences in the way women are absorbed by sex. Because every
gender, depending on its intrinsic morale, first looks at the part of your
product. For example, when you sell a product, it may be the first thing a
woman might think about the look and feel of the product, but maybe she first
started with other factors such as quality and price. Of course, this does
not mean that both peoples are ignorant of all the factors.
Not at all, but our point is that they inherently care about
what factors before anything and you have to highlight those factors. For
example, when you're offering a mobile phone, you need to highlight the beauty
of girls for more than anything else in your ad text, and when your audience is
over, you should be more than anything else sex and price. Of course, you
should try to show all the invoices for both. But you need to know what to
highlight for any gender so that your ad is more useful.
Address
One of the things you need to consider when collecting
information from your community is the location of your potential customers. For
example, if people in your target community are in your place of residence, in
other words, you are in a city, you should place things like free and one-day
in your service and highlight it in your ad text for your customer or if your
target market In another city, you need to provide in-person purchasing
services to your customers. For example, buying online or paying a home
door and so on.
All of this should be based on the location of your
customers in the context of your ad text, which will dramatically increase your
sales.
Income level
The income level is one of the other information that you
should get about your customers. Certainly, in current economic
conditions, they cannot afford to open their own market or at least welcome
them, so they cannot prioritize products and services that are of good quality
and price. With more people out and about during the summer months, buy mobile
traffic to catch them right where they are at. One of your best prospects might be on
vacation standing in a three-hour line at Disney right now waiting to ride a
rollercoaster and is killing time getting a jump on their business goals trying
to find YOU! All mobile traffic comes
from iOS and Android devices. You can
even targeted
web traffic by category! So, if most of your target community has a low
level of income, try to make sure you get competitive prices or discount deals
and highlight it in your ad text. This item can easily convince people in
your target community to buy and multiply your sales.
education level
One of the other things you need to do about your community
is the type of level of education and information it has. You must be able
to present your products to people who understand and understand your
goals. For example, if you want to sell a dynamo to a graduate student in
the field of electronics, you should mention very specialized items such as
torque and power consumption, etc. But when you want to sell this dynamo to a
normal person, mention these items. Not only does it not help, it will make the
person get too cold, so in this case you need to have power and power
consumption and optimize it so you can attract more customers.
age
Age is another factor that you should take about your
community. People generally come in for a certain amount of time to pay
for products or services. For example, if you advertise a blue gun for
thousands of times to an old man or an old woman, he will not be willing to buy
such a product for himself. But it's enough to show a little bit of this
product with a jolt for a child or teenager to see a fantastic result.
Of course, this is not limited to gadgets and the like. Some
of these are rooted in the culture and nature of humans, and this is a very
powerful moving device for purchasing. You can certainly not experience good
sales if you cannot use it. In the following, we will explain more about
the incentives to buy, but here's a small example that you can easily
understand the importance of age and age in collecting information from your
target community. For example, women generally experience pregnancy and
motherhood between the ages of 20 and 35 to 40, and then enter a period of
physiology, which means that menopause and the power of pregnancy and their
sexual desire decrease, so if you have special products Pregnancy or pregnancy.
People who are less than 20 years of age or over 40 must be removed from the
circle of your customers and try to focus on people who are at this age range.
Once you have identified your target market, you now have to
look for other tips that help you promote and sell.
Literature and customer tone
You need to know what customers are buying from you and
which customers are generally more comfortable with what literature. Even
attracting the attention of each stratum of the community itself. For
example, if you are a cartoon selling luxury cars, you should certainly know
that only a few people in the community have the power to buy from you, so the
first cartoon is to target that cortex. We aim to target you with very
complete information.
For example, what kind of media are they, how often do they
spend their free time, how often do they go to their favorite media, when will
they buy website traffic or not? most of your buyers are women or men ... There
are some questions you should answer and act on them.
Typically, for the sale of a graduate or student product,
you should know that the corps you are looking for is not enough time to stay
on the social network and generally check out the media at the end of the
night. On the other hand, student groups cannot always cost a lot to buy
products, so you should be able to compete in the price of your
advertisement. This is not the only part of the story. You should know
that this cortex is generally a young person and may be more comfortable with a
friendly and intimate tone. As the luxury of a car is the most formal, the
better you have, the better you have before you do anything. Complete your
target market.
Buying method
The other thing you need to know about your buyers is
actually their buying order. You need to know if these people regularly
buy their products? Or they buy it once a year or at a certain period of
their lives? This tip helps you to get exactly what you want in your
market life. For example, ancestors only collect a test book at the end of
the year, and after admission to the university they do not need it, so promoting
students for no return. Of course, it's easy to know what to do and say,
so what's the need for it, but it's not so easy to diagnose. Suppose you
are selling an unnecessary product, for example, a special tour to the
Mediterranean coast.
At this time, can you easily identify which corners and
when is the best time for your advertising?
In this case, you can provide services to several groups.
The first is the people who plan for their honeymoon. These people cannot
be limited to specific media and places, but surely the tune of your ad must be
different to attract them. The more romantic and beautiful your trip is,
the more likely you are to get those people. But most of your potential
can be for people who are struggling to work or study and who need to travel a
bit. You can find these people in different media. Especially places
that are interesting and uplifting every day, because these people need to
change their mental conditions after work and study. To attract these
people, you need to be more pleasurable and more relaxed to reach your
destination so that you can absorb them or those who are struggling to endure
one year of stressful education or other people.
Reasons to buy people:
The next principle you should follow for a good
advertisement is in fact the motivation to buy your customers.
Why do not your customers buy from you at all?
This question, though perhaps a bit primitive, has a great
impact on your strategy. Some are goods that are bought almost once a week
or so. Like milk and milk. People generally do this in a recurring
cycle.
The main reason for these purchases is, in fact, that they
are not so relevant to you as an incentive and motive incentive, so if you are
the seller of these products, the more customers may come to you, showing the
fit between quality and price. Do not advertise or advertise these people,
whether they buy it or not, and if you do not attract them, your competitors
will do it.
But there is another category of businesses that can almost
be said that their account is separate from this category of work. For
example, we can refer to the example of recreational tours. Obviously, not
everyone wants to buy a tour or prefer other ways to get tired.
The art of an advertiser that he wants to create a motive in
the market setup to force people to buy from him ...
For example, you need to explain to young couples how
romantic and enjoyable your destination is and for those who are under stress
to be relaxed. In both cases, you should be able to display the price
effectively.
It is not always the cause of a purchase of stress and
stress relief, but there are more factors that people incite to buy a product,
including the reasons for reaching a dream or a goal. There are
many people who buy books or different tools in hopes of success in a quiz or a
hard exam. These people, except in the framework of these goals, are not
willing to buy such products, and they are practically suitable for a certain period.
Therefore, you should be clear in the text of your advertisement in a way that
helps the product achieve its dream and purpose. Point out how you can convince
your audience to buy.
One of the motivations that people can buy from you is
to solve problems. For example, when you want to sell a wheelchair or
an artificial arm, you need to be sure, before considering other issues, how
much this product can solve the customer's problems. In these cases,
attention to other issues is slightly deviant.
Most of the gadgets can solve one of the everyday problems
of humans. In fact, their goal is to do this. If you can find these
reasons and concentrate on them, you can certainly sell well.
One of the things that can motivate you to buy your
customers is some of the emotions of human nature. For example,
a feeling of need for beauty, a feeling of need to be seen, a feeling of
pride, and ... all are the things that you can concentrate on if you can,
you can well convince customers to buy. For example, cosmetics and
cosmetics are, in fact, the philosophy of the need for beauty and attracting the
attention of others. So, if you want to sell a product, be sure to know
what your customers want to buy from you because they are why they need your
products.
Conclusion The first step is the propaganda magic:
Buy website
Traffic cheap and bring customers to your website and as a conclusion, keep
in mind that in today's free economic world there are always rivals for
you. Even if you provide the first sample of a product, then after you
enter the market and your competitors compete, then people can win the field in
a manner that is appropriate to the principles and manner that they can handle,
according to the needs of their customers. In the next session, we try to
explain the title to you, so it's better not to miss the next episode.
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